Great interviews are one of the surest paths to a great article, whether you are writing a newspaper or magazine story, a corporate press release, an academic report, or an entry for your personal blog — or you’re recording audio or video interviews for your website or podcast. But a great interview involves much more than simply asking people questions: there’s an art to getting the most out of interviews, and this course takes you through step by step — and includes tips from top pros. Learn how to choose the right technology, discover new and creative ways of formulating questions, and explore techniques for getting your subjects to open up — and getting things back on track if they go off the rails. You’ll also find out ways to incorporate interviews into articles in a way that is both accurate and engaging. The course includes exclusive video interviews with top journalists, authors and interviewers including comedian and podcast legend Marc Maron whose WTF podcast has had over 300 million downloads; favourite CBC host and Order of Canada recipient Shelagh Rogers; renowned Globe and Mail investigative reporter Kathy Tomlinson; bestselling author J.B. MacKinnon (The 100-Mile Diet, The Once and Future World) and many others — all of whom share their tips and secrets for getting the very best out of your interviews.
This course can be applied to the UBC Certificate in Professional Communication.
The format of this course is 100% online.